The questionnaire
used by telephone interviewers for Wave 1 of the panel study follows
below in full:
BYU/UW 2004 Panel Election Study
DRAFT
WAVE 1
“Hello, my name is ___________ calling on behalf of the University
of Wisconsin. We’re conducting a critical study to help understand
the feelings of people today. The study is not being used by any
political campaign, but for academic research only. Today we have
a few questions which will take about 15-20 minutes to answer. Your
responses will be completely confidential.
For this survey, I’d like to speak with the
adult in the household who had the most recent birthday. Is that
you?
{If soft refusal} Your household has been specially
selected so your opinions are very important to us.
Q1. How likely are you to vote in this fall’s election for
President of the United States and Congress? Would you say you…
1. Definitely will vote
2. Probably will vote
3. May or may not vote
4. Definitely will not vote
5. Don’t know/Refused
Q2. Are you registered to vote in this election?
1. Yes
2. No
3. Voters are not required to register
4. Don’t know
5. Not Available
Q3. Do you think things in the United States are generally
going in the right direction, or do you feel things have gotten
off on the wrong track?
1. Right direction
2. Wrong track
3. Don’t know/Refused
Q4. What do you think is the most important problem
facing the United States?
1. Abortion
2. Civil Liberties (Includes Patriot Act)
3. Crime
4. Defense/ Military
5. Deficit
6. Economy
7. Education
8. Environment
9. Foreign Policy
10. Gas Prices
11. Gay Marriage
12. Government Ethics (Politicians Lying)
13. Government Spending
14. Gun Control
15. Healthcare
16. Homeland Security
17. Immigration
18. International Trade/Globalization
19. IRAQ/War in
20. Israel
21. Jobs
22. Middle East (Not Israel)
23. Moral/Religious Values
24. National security
25. Prescription drugs
26. September 11
27. Social Security
28. Special Interests
29. Stem Cells
30. Taxes
31. Terrorism
32. Veterans
33. Welfare
34. Other
Q5. Generally speaking, how much attention do you
pay to what’s going on in government and politics…
1. A great deal,
2. Quite a bit,
3. Some,
4. Very little,
5. Or none?
6. Don’t know/Refused
Q7. How would you rate the overall job President George
W. Bush is doing as president: Excellent, pretty good, only fair,
or poor?
1. Excellent
2. Pretty Good
3. Only Fair
4. Poor
5. Don’t know/Refused
Q7a. Think of George W. Bush. In your opinion, does
the phrase < insert each one below> describe George W. Bush…
1. EXTREMELY WELL 2. QUITE WELL 3. NOT TOO WELL 4.
NOT WELL AT ALL 5. DK/Refused
cares about people like me,
shares my values,
is a strong leader,
changes his mind too often
Q7b. Think about John Kerry. In your opinion, does
the phrase < insert each one below> describe John Kerry…
1. EXTREMELY WELL 2. QUITE WELL 3. NOT TOO WELL 4.
NOT WELL AT ALL 5. DK/Refused
cares about people like me,
shares my values,
is a strong leader,
changes his mind too often
Q8. What sort of job do you think SENATOR A is doing as a United
States Senator? Do you think he is doing an excellent job, a good
job, a fair job, or a poor job?
1. Excellent
2. Good
3. Fair
4. Poor
5. Don’t know/Refused
Q9. What sort of job do you think SENATOR B is doing
as a United States Senator? Do you think he is doing an excellent
job, a good job, a fair job, or a poor job?
1. Excellent
2. Good
3. Fair
4. Poor
5. Don’t know/Refused
I'm going to name some people in the news and ask
what you think of them. If you haven't heard much about someone
I name, just tell me. Is your opinion of [George W. Bush] very favorable,
somewhat favorable, somewhat unfavorable, very unfavorable, undecided,
or haven't you heard enough about [George W. Bush] yet to have an
opinion?
1. Very Favorable
2. Somewhat Favorable
3. Somewhat Unfavorable
4. Very Unfavorable
5. Undecided
6. Haven’t heard enough yet
7. Refused
Q10. George W. Bush
Q11. GOP SENATE CANDIDATE **Only asked in states with
Senate Races
Q12. DEMOCRATIC SENATE CANDIDATE **Only asked in states
with Senate Races
Q13. John Kerry
Q14. If the election for President were held today,
who would you vote for? Republican George W. Bush or Democrat John
Kerry? ROTATE
1. Bush
2. Kerry
3. Undecided
4. Don’t know/Refused
Q15. Are you very certain about voting for <Q14>
or might you change your mind before Election Day?
1. Very certain
2. Might change
3. Undecided
4. Don’t know/Refused
[IF <Q14> = ‘UNDECIDED’, ASK Q16]
Q16. At this moment, do you lean towards any of the
candidates?
1. George W. Bush
2. John Kerry
3. Undecided
4. Don’t know/Refused
Q17. If the election for U.S. Senate were held today,
who would you vote for? Republican GOP CANDIDATE or Democrat DEMOCRATIC
CANDIDATE?
ROTATE **Only asked in states with Senate Races
1. GOP CANDIDATE
2. DEMOCRATIC CANDIDATE
3. Undecided
4. Don’t know/Refused
Q18. Are you very certain about voting for <Q17>
or might you change your mind before Election Day? **Only asked
in states with Senate Races
1. Very certain
2. Might change
3. Undecided
4. Don’t know/Refused
[IF <Q17> = ‘UNDECIDED’, ASK Q19]
Q19. At this moment, do you lean towards any of the
candidates?
1. GOP CANDIDATE
2. DEMOCRATIC CANDIDATE
3. Undecided
4. Don’t know/Refused
Q20. If the election for U.S. Congress were held today,
would you vote for the Democrat in your district or the Republican
in your district?
1. Democrat
2. Republican
3. Undecided
4. Don’t know/Refused
Q21. Are you very certain about voting for <Q20>
or might you change your mind before Election Day?
1. Very certain
2. Might change
3. Undecided
4. Don’t know/Refused
[IF <Q20> = ‘UNDECIDED’, ASK Q22]
Q22. At this moment, do you lean towards any of the
candidates?
1. Democrat
2. Republican
3. Undecided
4. Don’t know/Refused
Q22a. Which comes closest to your view:
1. Gay couples should be allowed to legally marry or
2. Gay couples should be allowed to form civil unions but not legally
marry or
3. There should be no legal recognition of a gay couples relationship?
4. Don’t know/Refused
Q22b. Which one of the opinions best agrees with your view?"
1. By law, abortion should never be permitted
2. The law should permit abortion only in case of rape, incest,
or when the woman's life is in danger.
3. The law should permit abortion for reasons other than rape, incest,
or danger to the woman's life, but only after the need for the abortion
has been clearly established.
4. By law, a woman should always be able to obtain an abortion as
a matter of personal choice.
5. Don’t know/Refused
Q23. How much of the time do you think you can trust
the government in Washington to do what is right? Just about always,
most of the time, or only some of the time?
1. Just about always
2. Most of the time
3. Only some of the time
4. Don’t know/Refused
Q24. Thinking about the candidates for President,
do you feel that most people have enough accurate information about
them to make a fair and reasonable decision on who to vote for?
1. Yes
2. No
3. Don’t know/Refused
Q25. So far has the campaign for President made you
feel more confident that campaigns are truthful and fair, less confident
that campaigns are truthful and fair, or did the campaign have no
effect on your opinion?
1. More confident
2. Less confident
3. No effect
4. Don’t know/Refused
I now have some questions about popular television
shows you may or may not watch. Please tell us how many days in
the past week you watched each program. If you don’t watch
the program, it’s fine to tell us none. RANDOMIZE ORDER OF
QUESTIONS
Q26. How many days in the past week did you watch
the TV program Jeopardy?
Range: 0-7
Q27. How many days in the past week did you watch
Wheel of Fortune?
Range: 0-7
Q28. How many days in the past week did you watch
morning news shows such as The Today Show, Good Morning America,
The Early Show, or The Fox Morning News?
Range: 0-7
Q29. How many days in the past week did you watch
prime-time news magazines, such as 60 Minutes, 20/20, Dateline,
or Prime Time Live?
Range: 0-7
Q30. How many days in the past week did you watch
a network daytime soap opera?
Range: 0-7
Q31. How many days in the past week did you watch
a daytime talk show such as Dr. Phil or Oprah?
Range: 0-7
Q32. Thinking back to last week, how many hours of
television did you watch during a typical weekday from 7:00am to
10:00am?
1. None
2. Less than 1 hour
3. 1 to less than 2 hours
4. 2 to less than 3 hours
5. 3 hours
Q33. And thinking back to last week, how many hours
of television did you watch during a typical weekday from 10:00am
to 4:00 in the afternoon?
1. None
2. Less than 1 hour
3. 1 to less than 2 hours
4. 2 to less than 3 hours
5. 3 to less than 4 hours
6. 4 to less than 5 hours
7. 5 to 6 hours
Q34. Again, thinking back to last week, how many hours
of television did you watch during a typical weekday from 4:00 in
the afternoon to 8:00 in the evening?
1. None
2. Less than 1 hour
3. 1 to less than 2 hours
4. 2 to less than 3 hours
5. 3 to less than 4 hours
6. 4 hours
Q35. And thinking back to last week, how many hours
of television did you watch during a typical weekday from 8:00 to
11:00pm?
1. None
2. Less than 1 hour
3. 1 to less than 2 hours
4. 2 to less than 3 hours
5. 3 hours
Q36. How many days in the past week did you watch
the early local evening news at 5 or 6pm?
Range: 0-7
[IF Q36>0, THEN ASK Q37]
Q37. Which station’s early local news do you
watch most often?
NOTE: Here we will have a SAMVAR for DMA number. Depending upon
which DMA the respondent lives in, a set of 2 to 4 TV channels will
be listed here. The respondent is to select one. The columns describing
the stations should be labeled as follows:
1. Station One
2. Station Two
3. Station Three
4. Station Four
Q38. How many days in the past week did you watch
the local nightly news at 10 or 11pm?
Range: 0-7
[IF Q38>0, THEN ASK Q39]
Q39. Which station’s nightly local news do you
watch most often?
NOTE: Here we will have a SAMVAR for DMA number. Depending upon
which DMA the respondent lives in, a set of 2 to 4 TV channels will
be listed here. The respondent is to select one. The columns describing
the stations should be labeled as follows:
1. Station One
2. Station Two
3. Station Three
4. Station Four
Q40. How many days in the past week did you watch
the local news at 12 o’clock noon?
1. None
2. One day
3. Two days
4. Three days
5. Four days
6. Five days
7. Six days
8. Every day
Q41. How many days in the past week did you read the
newspaper?
Range: 0-7
Q41a. On average, how many hours a day do you listen
to the radio?
Q41b. What radio station would you say you listen
to the most?
Ask for call letters of the radio station.
Q42. In the last week, what have you read, seen, or
heard about George W. Bush?
Q43. In the last week, what have you read, seen, or
heard about John Kerry?
DO NOT READ CHOICES AFTER QUESTION
Q44a. Which topic would you say the Democrats are talking about
the most during the campaign?
35. Abortion
36. Civil Liberties (Includes Patriot Act)
37. Crime
38. Defense/ Military
39. Deficit
40. Economy
41. Education
42. Environment
43. Foreign Policy
44. Gas Prices
45. Gay Marriage
46. Government Ethics (Politicians Lying)
47. Government Spending
48. Gun Control
49. Healthcare
50. Homeland Security
51. Immigration
52. International Trade/Globalization
53. IRAQ/War in
54. Israel
55. Jobs
56. Middle East (Not Israel)
57. Moral/Religious Values
58. National security
59. Prescription drugs
60. September 11
61. Social Security
62. Special Interests
63. Stem Cells
64. Taxes
65. Terrorism
66. Veterans
67. Welfare
68. Other
Q44b. Which topic would you say the Republicans are talking about
the most during the campaign?
1. Abortion
2. Civil Liberties (Includes Patriot Act)
3. Crime
4. Defense/ Military
5. Deficit
6. Economy
7. Education
8. Environment
9. Foreign Policy
10. Gas Prices
11. Gay Marriage
12. Government Ethics (Politicians Lying)
13. Government Spending
14. Gun Control
15. Healthcare
16. Homeland Security
17. Immigration
18. International Trade/Globalization
19. IRAQ/War in
20. Israel
21. Jobs
22. Middle East (Not Israel)
23. Moral/Religious Values
24. National security
25. Prescription drugs
26. September 11
27. Social Security
28. Special Interests
29. Stem Cells
30. Taxes
31. Terrorism
32. Veterans
33. Welfare
34. Other
Q44. Which topic would you say Senator Kerry is talking about the
most during the campaign?
1. Abortion
2. Civil Liberties (Includes Patriot Act)
3. Crime
4. Defense/ Military
5. Deficit
6. Economy
7. Education
8. Environment
9. Foreign Policy
10. Gas Prices
11. Gay Marriage
12. Government Ethics (Politicians Lying)
13. Government Spending
14. Gun Control
15. Healthcare
16. Homeland Security
17. Immigration
18. International Trade/Globalization
19. IRAQ/War in
20. Israel
21. Jobs
22. Middle East (Not Israel)
23. Moral/Religious Values
24. National security
25. Prescription drugs
26. September 11
27. Social Security
28. Special Interests
29. Stem Cells
30. Taxes
31. Terrorism
32. Veterans
33. Welfare
34. Other
Q46. Which topic would you say President Bush is talking
about the most during the campaign?
1. Abortion
2. Civil Liberties (Includes Patriot Act)
3. Crime
4. Defense/ Military
5. Deficit
6. Economy
7. Education
8. Environment
9. Foreign Policy
10. Gas Prices
11. Gay Marriage
12. Government Ethics (Politicians Lying)
13. Government Spending
14. Gun Control
15. Healthcare
16. Homeland Security
17. Immigration
18. International Trade/Globalization
19. IRAQ/War in
20. Israel
21. Jobs
22. Middle East (Not Israel)
23. Moral/Religious Values
24. National security
25. Prescription drugs
26. September 11
27. Social Security
28. Special Interests
29. Stem Cells
30. Taxes
31. Terrorism
32. Veterans
33. Welfare
34. Other
Q48. Which of topic would you say [DEM SENATE CANDIDATE NAME] has
talked about the most during the campaign? **Only asked in states
with Senate Races
1. Abortion
2. Civil Liberties (Includes Patriot Act)
3. Crime
4. Defense/ Military
5. Deficit
6. Economy
7. Education
8. Environment
9. Foreign Policy
10. Gas Prices
11. Gay Marriage
12. Government Ethics (Politicians Lying)
13. Government Spending
14. Gun Control
15. Healthcare
16. Homeland Security
17. Immigration
18. International Trade/Globalization
19. IRAQ/War in
20. Israel
21. Jobs
22. Middle East (Not Israel)
23. Moral/Religious Values
24. National security
25. Prescription drugs
26. September 11
27. Social Security
28. Special Interests
29. Stem Cells
30. Taxes
31. Terrorism
32. Veterans
33. Welfare
34. Other
Q49. Which topic would you say [REP SENATE CANDIDATE
NAME] has talked about the most during the campaign? **Only asked
in states with Senate Races
1. Abortion
2. Civil Liberties (Includes Patriot Act)
3. Crime
4. Defense/ Military
5. Deficit
6. Economy
7. Education
8. Environment
9. Foreign Policy
10. Gas Prices
11. Gay Marriage
12. Government Ethics (Politicians Lying)
13. Government Spending
14. Gun Control
15. Healthcare
16. Homeland Security
17. Immigration
18. International Trade/Globalization
19. IRAQ/War in
20. Israel
21. Jobs
22. Middle East (Not Israel)
23. Moral/Religious Values
24. National security
25. Prescription drugs
26. September 11
27. Social Security
28. Special Interests
29. Stem Cells
30. Taxes
31. Terrorism
32. Veterans
33. Welfare
34. Other
Now, we have a series of questions about any contact
you may have had last week from the two parties or campaign organizations
on behalf of any candidate. Please tell us whether you have been
contacted in this way during the last week. Have you…
Q50. Received a letter or mail piece from a campaign?
Q51. Received a request to donate money to a campaign?
Q52. Had a face-to-face conversation or contact with
someone from a campaign?
Q53. Received a phone call from a campaign?
Q54. Received an email from a campaign?
Q55. Heard a radio ad from a campaign?
Q56. Do you think there are any important differences
in what the Republicans and Democrats stand for?
1. Yes, there are differences
2. No, there are not differences
Q57. We are interested in how people are getting along
financially these days. Would you say that you (and your family
that live in the area) are better off, worse off, or just about
the same financially as you were a year ago?
1. Worse off
2. About the same
3. Better off
[IF Q57=BETTER OFF, THEN ASK Q58]
Q58. Much better, or somewhat better?
1. Much better
2. Somewhat better
[IF Q57=WORSE OFF, THEN ASK Q59]
Q59. Much worse, or somewhat worse?
1. Somewhat worse
2. Much worse
Q60. Now thinking about the economy in the country
as a whole, would you say that over the past year the nation’s
economy has gotten worse, stayed about the same, or gotten better?
1. Gotten worse
2. Stayed about the same
3. Gotten better
[IF Q60=GOTTEN BETTER, THEN ASK Q61]
Q61. Much better, or somewhat better?
1. Much better
2. Somewhat better
[IF Q60=GOTTEN WORSE, THEN ASK Q62]
Q62. Much worse, or somewhat worse?
1. Somewhat worse
2. Much worse
Q64. Now, just a few questions simply for statistical
purposes. Again, all of your answers will be kept strictly confidential.
Generally speaking, do you consider yourself a Republican, a Democrat,
an Independent, or something else?
1. Republican
2. Democrat
3. Independent
4. Other preference/No preference
5. Don’t know/Refused
[IF Q64=REPUBLICAN, THEN ASK Q65]
Q65. Would you call yourself a strong Republican or
a not very strong Republican?
1. Strong
2. Not strong
3. Don’t know/Refused
[IF Q64=DEMOCRAT, THEN ASK Q66]
Q66. Would you call yourself a strong Democrat or
a not very strong Democrat?
1. Strong
2. Not strong
3. Don’t know/Refused
[IF Q64=INDEPENDENT/OTHER PARTY/NO PREFERENCE, THEN
ASK Q67]
Q67. Do you think of yourself as closer to the Republican
Party or to the Democratic Party?
1. Republican
2. Democrat
3. Neither, “Just Independent”
4. Don’t know/Refused
Q68. How about your political views? Do you consider
yourself generally liberal, moderate, or conservative?
1. Liberal
2. Moderate
3. Conservative
4. Terms don’t apply [VOLUNTEERED]
5. Don’t know/Refused
Q69. In what year were you born?
[ENTER YEAR: 4 DIGITS]
[4 DIGITS; REFUSED=9999]
Q70. What is the highest level of education you completed?
1. Elementary school only
2. Some high school, did not finish
3. Completed high school
4. Some college, didn’t finish
5. 2 year college degree/A.A./A.S.
6. 4 year college degree/B.A./B.S.
7. Some graduate work
8. Completed Masters or Professional degree
9. Advanced graduate work or P.H.D.
10. Don’t know/Refused
Q71. How would you describe your employment status?
Are you employed full time, employed part time, looking for work,
a student, a homemaker, or retired?
1. Employed full time
2. Employed part time
3. Unemployed/Looking for work
4. Student
5. Homemaker
6. Retired
7. Don’t know/Refused
Q72. Are you or any member of your household a member
of a local or national labor union?
1. Yes
2. No
3. Don’t know/Refused
Q73. Are you or is any member of your household a
gun owner?
1. Yes
2. No
3. Don’t know/Refused
Q74. Are you currently married, widowed, divorced,
separated, or have you never been married?
1. Married
2. Widowed
3. Divorced
4. Separated
5. Never been married
6. Don’t know/Refused
Q74a. What, if any, is your religious preference?
1. Protestant
2. Catholic
3. Jewish
4. LDS/Mormon
5. Other
6. No Preference/No religious affiliation
7. Prefer not to say
[If Q74a is Protest than ask Q74b]
Q74b. Do you consider yourself to be a Born-Again or Evangelical
Christian?
1. Yes
2. No
Q75. Would you describe yourself as…
[Open-end: Hardcode]
1. White,
2. [READ ONE] African American or Black,
3. Asian, [INCLUDING SOUTH ASIAN AND PACIFIC ISLANDER]
4. Hispanic,
5. American Indian? [ALSO CALLED NATIVE AMERICAN]
6. OTHER [SPECIFY]
7. DON’T KNOW/REFUSED
Now we have a set of questions concerning various
public figures. We want to see how much information about them gets
out to the public from television, newspapers and the like.
[Don’t Read Punches]
Q76. The first name is BILL FRIST. What job or political office
does he NOW hold?
1. Senate Majority Leader
2. Other
3. DON’T KNOW/REFUSED
[Don’t Read Punches]
Q77. WILLIAM REHNQUIST
1. Chief Justice of the Supreme Court
2. Other
3. DON’T KNOW/REFUSED
[Don’t Read Punches]
Q78. TONY BLAIR
1. Prime Minister of Great Britain
2. Other
3. DON’T KNOW/REFUSED
[Don’t Read Punches]
Q79. JOHN ASHCROFT
1. United States Attorney General
2. Other
3. DON’T KNOW/REFUSED
Can I ask your first name, so that we can speak to you again?
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